target remix.
(stereogum just beat me to posting about this but i swear that i was meaning to post this for the past few days...i'm slow)
so the other night whilst watching some random television program i was in the kitchen during the commercial break (because i don't have tivo - le sigh), making some dinner, and i heard a song that was suspiciously familiar to me...however i wasn't quick enough to make it into the living room to hear the whole thing. this bugged me because, as you know, i have a neurotic need to identify any song in any circumstance. it makes me feel better about myself. yes.
luckily at the next advertising interlude the same commercial came on - it was the target holiday commercial (hellooooo?!? it's not even thanksgiving yet!) and i was certain that i knew the melody of the song and kept humming it to myself over and over. wtf was the song?!? I KNOW THIS SONG! ahhhhh! i typed in some lyrics ("we're counting down/we're coun-ting dooooown") and thanks be to g00g a result popped up that informed me that the song was actually jim noir's "my patch" but i guess they got him to rewrite the lyrics to be more cheerful & holiday-like. okay!
what's funny is that the original song is pretty dark ("if you ever step on my patch/i'll bring you down/bring you down"), so the fact that it's being used in a commercial celebrating the joys of the season is funny to me.
here's the target commercial, for your reference:
and the original song (with a giant chicken!):
also, good work target for getting me to blog about you. tricky tricksters! incidentally, i actually need to go to target this weekend. coincidence?!?
so the other night whilst watching some random television program i was in the kitchen during the commercial break (because i don't have tivo - le sigh), making some dinner, and i heard a song that was suspiciously familiar to me...however i wasn't quick enough to make it into the living room to hear the whole thing. this bugged me because, as you know, i have a neurotic need to identify any song in any circumstance. it makes me feel better about myself. yes.
luckily at the next advertising interlude the same commercial came on - it was the target holiday commercial (hellooooo?!? it's not even thanksgiving yet!) and i was certain that i knew the melody of the song and kept humming it to myself over and over. wtf was the song?!? I KNOW THIS SONG! ahhhhh! i typed in some lyrics ("we're counting down/we're coun-ting dooooown") and thanks be to g00g a result popped up that informed me that the song was actually jim noir's "my patch" but i guess they got him to rewrite the lyrics to be more cheerful & holiday-like. okay!
what's funny is that the original song is pretty dark ("if you ever step on my patch/i'll bring you down/bring you down"), so the fact that it's being used in a commercial celebrating the joys of the season is funny to me.
here's the target commercial, for your reference:
and the original song (with a giant chicken!):
also, good work target for getting me to blog about you. tricky tricksters! incidentally, i actually need to go to target this weekend. coincidence?!?
Labels: high end discount shopping, human jukebox, jim noir, neurosis, songs in commercials, subliminal influence, target
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